Monday - Friday : 9 Am - 11 Am CST
Snowman in the Morning is where passion meets perspective in sports talk. Hosted by veteran broadcaster Brian Snow, the show blends nearly three decades of play-by-play experience with bold opinions, humor, and an unmatched love for the game. Every weekday morning, Brian brings listeners the hottest of hot takes and the coldest of cold hard facts, making Snowman in the Morning a must-stop destination for fans craving authenticity.
The show goes beyond the box scores, diving deep into the stories, culture, and personalities that shape the sports world. From the NBA, NFL, MLB, WNBA, NHL, and college sports to timeless throwbacks and overlooked gems, Brian offers a balanced yet unapologetically honest take that keeps fans informed and entertained.
Listeners can expect:
Daily Sports Headlines & Hot Takes – fast-paced reactions to breaking stories.
In-depth Conversations – analysis that looks beyond the surface level.
Weekly Guests & Collaborators – athletes, coaches, analysts, and other voices across the sports landscape.
Special Segments – including comedy bits, fan interaction, and crossover features with Snowman Multimedia’s other shows.
At its heart, Snowman in the Morning is more than a sports show—it’s a community of fans who share the same energy, passion, and love for the game. Whether it’s breaking down a playoff matchup, calling out nonsense in sports media, or celebrating the greats, Brian delivers it with authenticity, energy, and heart.
Tagline: The hottest of hot takes. The coldest of cold hard facts. This is Snowman in the Morning.